Ann Harvey - "The Right Stuff" - Product Introduction Columbine Carpet Corporation was looking to make a big splash with their new line of Ann Harvey floorcovering. The first step was to get the sales force excited. Spyglass developed a theme for the internal launch based on the having the right products for the target market at the right price - in short, the Right Stuff. We expanded the theme into invitations, presentations, decorations, outfits, photo ops and even food (note: freeze-dried ice cream is better left to the astronauts).